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Communication sounds easy,doesn't it? However, it can be very difficult,especially when we are dealing with people we don't know very well.Not knowing someone well can mean you don't always know how to speak with them. This can be the main problem in effective dialogue in the work- place.
'workplace communication ' covers different disciplines such as marketing, public relations,management etc.you will have to talk to people you work with;they could be managed by you,be your coworkers, or they could be your managers.Communication with each of these groups demands different skills.
There are several ways of drawing up a plan for effective communication in the workplace, and you can create a plan which is applied to a particular project,or to your whole business.
However, all plans for effective communication in the workplace need to cover the following area:
1.OBJECTIVES:
These objectives should be based upon your organization,s needs.Communication strategies should serve these needs,not vice versa.Think of how communication can help your company achieve what it needs to achieve.
2.AUDIENCE:
An effective communications strategy always identifies the different groups of people with with you will need to communicate.They may all need to be dealt with and approached differently.
3.MESSAGES:
It's importance for a company to be consistent in its message so clients learn to recognize it and to trust it.An effective communication strategy will cover company needs to give out and how different parts of the message will be emphasized to the different target groups.
4.TOOLS AND ACTIVITIES:
Your communications strategy should identify the tools and activities which are most appropriate for getting across a particular message.e.g. an annual report or an email newsletter.
5.RESOURCES AND TIME-SCALES:
You should plan to make sure that you have the money ans resources you need to effectively deliver a message and you should know when that message will be delivered as the rest of your company communication and business rests upon this communication being effective.


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